Email Marketing Specialist

  • Marketing
  • Anywhere

Advance Recruitment

💶  €2,000–€2,800/month
🗂 Sector: Marketing
🕒 Permanent | Posted 2 days ago
Company: Advance Recruitment

Job Description

Hays Recruiting is hiring an Email Marketing Specialist to manage campaign strategy and execution for a B2C travel brand.

You’ll be responsible for engaging customers through targeted lifecycle campaigns and personalized messaging.

Key Responsibilities:

  • Build and schedule campaigns in tools like Mailchimp or Braze
  • Segment audiences and A/B test subject lines/content
  • Monitor KPIs: open rate, CTR, conversion
  • Work closely with design and content teams
  • Maintain GDPR-compliant email practices

Your Profile:

  • 2+ years of experience in email/lifecycle marketing
  • Knowledge of HTML/CSS for email layout
  • Strong analytical mindset and Excel/Google Sheets proficiency
  • Familiarity with CRM and automation platforms
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