Advance Recruitment
💶  €2,000–€2,800/month
🗂 Sector: Marketing
🕒 Permanent | Posted 2 days ago
Company: Advance Recruitment
Job Description
Hays Recruiting is hiring an Email Marketing Specialist to manage campaign strategy and execution for a B2C travel brand.
You’ll be responsible for engaging customers through targeted lifecycle campaigns and personalized messaging.
Key Responsibilities:
- Build and schedule campaigns in tools like Mailchimp or Braze
- Segment audiences and A/B test subject lines/content
- Monitor KPIs: open rate, CTR, conversion
- Work closely with design and content teams
- Maintain GDPR-compliant email practices
Your Profile:
- 2+ years of experience in email/lifecycle marketing
- Knowledge of HTML/CSS for email layout
- Strong analytical mindset and Excel/Google Sheets proficiency
- Familiarity with CRM and automation platforms
